OOC: Sorry guys, the rp was delayed because of uncontrolable circumstances, so i'd just give information about the music video itself..
General InformationNegative is the first official music video and single of the British alternative rock band,
Reckoner. It was shot on the morning of January 17, 2009 at the band's hometown, Teignmouth, Devon and featured cameos from
Jason Smith of Mind and
Shadow Of My Former Self. The video is to be released on the 20th of January while the single would be released on the 24th of January.
PlotThe music video begins with a group of young men who go into a store to shoplift. The owner of the store(Jason Smith) gets suspicious and calls the police. After a chase, one of the boys was caught and was revealed to be the son of a well known local policeman so he spent the night at jail. Flashbacks run throughout the video as the young man begins writing a message on a piece of paper. It is revealed that the boy has been jailed numerous times with his gang because of different cases like vandalism, robbery, and beating up a school teacher, but it is also revealed that he is innocent and never directly committed those crimes but is only hanging out with the gang at those times thus being involved. The day he was released, the gang met up with him and tell him of their new business dealing drugs and that they were going to buy supplies that night. He spent hours thinking about what he has done in his life and finally made up his mind about turning the gang in. That night, he called through a phonebooth informing his dad about the drug dealing and apologized for all the things he has done wrong and told him how much he loved him before hanging up, he then puts the piece of paper he was writing on earlier in the video in his pocket and runs off with his friends. The drug dealers(Shadow Of My Former Self) then meet up with the guys at an abandoned warehouse and just as they are about to exchange briefcases, the police arrive. The drug dealers draw out their guns and begin shooting at the police, the police then return fire. The young man runs away from the drug dealers but is shot at the chest and lies on the floor with blood flowing out of his body. Just as the drug dealers escape, the father of the young man begins to cry as he kneels before his son's critically wounded body and before the son dies, he brings out the piece of paper and gives it a kiss before giving it to his father who cries even louder(the message in the paper was never revealed to the camera). Just as the son dies, he wakes up on the floor and sees the band surrounding him, Troy then reaches his hand out to the young man and they walk away into a bright light, the young man gets one last glimpse of his father before leaving to the other side with the band.
Reaction of the BandThis is what Troy Mascenon had to say about the video"The video was brilliant, wasn't an exact interpretation of the song but the message was just touching and we really like the way Dale did his work, We hope to make more inspiring videos like this in the future."CastYoung Man-Fred Holster
Policeman-Chris Strutter
Store Owner-Jason Smith Of Mind
Drug Dealers-Raven Comatose
Carly Ferguson
May Hardtime
Chris Pratt
Rayne Berry
The Gang-Stanley Downe
Steve Lee
Evan Strong
Hugh Lawler
Policemen-Greg Donahue
Stewart Hogg
Lucy Newton
John Howard
Heavenly Spirits-Reckoner
Message of the Band"Thank you to Dale Tucker who directed the music video and did a wonderful job. Thank you to Jason Smith of Mind, to everyone in Shadow Of My Former Self and to all the fans who starred in the music video. Thank you to the local officials in Teignmouth for letting us shoot the video with no trouble, and finally thank you to everyone who supported our band throughout the making of our single and music video, you have done a great help and we love you all!!!"Edited by user 18 January 2010 22:55:08(UTC)
| Reason: Not specified