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Offline C4AJoh  
#15101 Posted : 18 September 2024 19:01:02(UTC)
C4AJoh
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Brianna nodded as Mark showed his appreciation for her comment, “We have to give credit where it’s due.” She gives a friendly smile, “What you guys have done in the past year has been remarkable especially in this day and age.” She takes another sip of her coffee before continuing, “A lot of labels and executives probably wouldn’t admit it, but I have no doubt that you guys have become the envy of a lot of major label owners and executives. We would all love the level of output you’ve had over the past year, a younger and more hungry roster of talent is certainly the key. The established acts don’t appear to have that fire these days.” She says with a slight shrug of the shoulders, hinting at the idea that she longed for a little more from the talents under her umbrella.

She listened intently as Mark spoke about the personal challenges of his labels success, “It’s such a difficult thing to figure out, I can’t even imagine the challenge of that for a new label. Our label wouldn’t be able to continue to function at our level if it wasn’t for the ten plus years of hits and royalties from that. Legacy artists that we’ve had through our doors over the years are what keeps the light on primarily for us, of course name recognition and revenue from other associations keep us at a profit year on year.” She thinks for a moment, attempting to throw some sort of experience and wisdom Mark’s way, “Expanding from the label into Studio60 Productions was one of the main priorities when I bought out the label a little over four years ago. Investing more widely into different areas of the entertainment industry has been profitable at times but there’s always risk.”

She continues to think in an attempt to give Mark something to take away from their conversation, “We’ve considered the idea of an in-house streaming platform, anything behind a pay-wall these days seems to be the way forward in terms of profitability. But I was vehemently against that idea, I think you’d just be limiting your audience that way which I feel is counter-intuitive for your artists. If you can build up a library of exclusives and live performance or behind the scenes content, I think that could work as a subscription service. But I feel it’s important to keep singles and albums widely available.” She gives a smile, “Something to consider.”

Brianna laughs a little at the mention of tours, “Of course, touring is the one method that still works completely.” She playfully grimaces, “How would you like to try to come over to California and convince some of my roster to leave their beach front mansions in the sun for half a year spent on the road?” she laughs a little, “It’s an uphill battle I’ve been having since I bought the label.”
Offline Head South Records  
#15102 Posted : 19 September 2024 14:30:57(UTC)
Head South Records
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Mark nodded, agreeing with the appeal of young talent. “Yeah, there’s nothing like the energy of an artist who’s desperate to make their mark. That drive can take a label pretty far,” he said thoughtfully. Then, with a wry smile, he added, “But I wouldn’t mind a few more established acts—ones who can bring in some steady cash flow. Let’s be honest, they help keep the lights on.”

Mark agreed with Brianna on the subject of a streaming platform, his brow furrowing in thought. “I totally agree,” he said, “but for us, a streaming platform wouldn’t really fit with what Head South’s about. We’re all about promoting unheard talent, giving them a shot at being discovered. Putting their music behind a paywall would just limit their visibility, and that’s the last thing we want.”

He paused, his mind wandering to a recent success. “Take Sigrún, for example,” he continued. “Sure, she’s got incredible songs, but part of her success, I’m convinced, is because of the physical album. That artwork—people were talking about it as much as the music. I don’t think she’d have had the same buzz if we’d just shoved everything on a streaming platform.”

Mark leaned back in his chair, staring at his empty glass for a moment before speaking. “You know, I’ve been thinking a lot lately about how much the industry works, not just with streaming and touring, but with how artists themselves view success,” he said, thoughtfully. “It used to be that everyone wanted to get a record deal, get their name in the charts, have that big breakout moment. But now... I’m not so sure. It feels like for some, the goal is just to build a niche following, stay comfortable, and avoid being chewed by the machine altogether.”
Our Roster :
Cerys Nyland | Jack Dunn | Oona Clarke | Sigrún | Jugendstil | Voodoo Dolls | Mother of Tigers | Scream Team | Safiya Afolayan| Eireann Flannery | Harlow Reed | Hana Rahman
Offline C4AJoh  
#15103 Posted : 21 September 2024 19:20:02(UTC)
C4AJoh
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Brianna nodded, agreeing that the blend of youthful enthusiasm and drive and the consistency and safety of established names was the dream scenario for any label. “Truly. Although the established artists can certainly be a whole lot more difficult and complicated to deal with at times.” She says with a knowing laugh having experienced the ego’s of so-called icons in her time at the label, “Granted, it’s only been a little over four years since I became owner of the label but I’ve ran into some interesting situations with our talent.”

She listened as Mark contemplated the idea and offered a strong argument for why it wouldn’t work for him, she agreed wholeheartedly. “No. Even at Studio60’s level and with the years of back catalogue we have available it’s something I’ve pushed back against from day one. We have a lot of people that are continually pushing the idea to the top of the agenda, but it just doesn’t sit right with me.” She gestures with a shrug of the shoulders and gives a warm smile to Mark, “I’ve got to say though, I admire your integrity. Stick to your principles, it’s served you well up to this point.”
She listened as he expanded with the theory on Sigrún’s success, “If you can create something unique, it’s a beautiful thing. That’s certainly the aspect of ‘Head South’ that has impressed me the most. The different varieties on offer with the artists that you have on board, there’s something for everyone. Sigrún’s record absolutely blew me away and Cerys is somebody I absolutely must meet while I’m back in the UK. I just think she’s such a talent. I would love to catch a show of hers if she has any coming up.”

Brianna smiled as Mark offered his thoughts on the ambitions of artists in the modern day, it varied throughout the industry in Brianna’s experience but of course at Mark’s level it was a much more pure mindset that those coming up through the ranks had. Brianna lets out a small chuckle, “Could I have some of that mentality in my artists please?” she says before elaborating further, “It could be a more broad statement on the culture in the US than just specifically our industry, but it’s very numbers driven at that level.” She shrugs a little, “We’re looking at ways of changing that culture a little, but evidently it’s not something we can do overnight.”
Offline Head South Records  
#15104 Posted : 25 September 2024 01:35:20(UTC)
Head South Records
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Mark laughed. “I don’t know if it’s just a mentality thing… really,” he said with a grin. Then, more seriously, he leaned in, intrigued by what Brianna had said. “That’s interesting, though. What kind of cultural shift are you hoping to bring to Studio 60?”

He admired Brianna a lot for what she had achieved, and it didn’t surprise him that she was thinking on such a large scale. He could only imagine the kind of egos she had to manage on a daily basis.

“Oh, by the way, congratulations on RVV Records,” Mark added, giving her an appreciative nod. “That was a smart move. Am I right in thinking it’s part of a strategy to give your artists a bit more freedom and responsibilities, while still keeping them in Studio 60’s orbit?” he smiled.
Our Roster :
Cerys Nyland | Jack Dunn | Oona Clarke | Sigrún | Jugendstil | Voodoo Dolls | Mother of Tigers | Scream Team | Safiya Afolayan| Eireann Flannery | Harlow Reed | Hana Rahman
Offline C4AJoh  
#15105 Posted : 26 September 2024 02:31:37(UTC)
C4AJoh
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Brianna laughed along with Mark, “Honestly, fuck knows what makes these people tick.” She says, chuckling at the idea of attempting to understand some of the people that are housed under Studio60 Records. As Mark asks the question, she thinks back to the initial hope she had when she first took over the label, “I inherited a mess when I purchased the label, truly. It had the name recognition and reputation, sure, but it was a bloated roster. Outdated roster, I’d even say.”
She elaborated further, “There was a handful of active artists on that roster, but the majority had been inactive for a few years. Because of the long-term nature of the contracts, it was impossible to really hit a sort of reset. So my only hope was trying to get in on that next generation as well as I could. It didn’t quite work out perfectly, but we uncovered a bunch of gems in the process. ‘Orion’, ‘Keshia Love’, ‘Midnight20’, ‘Madison’ and ‘Crescendo’ all brought that youthful ambition to the roster and delivered a lot of great work to truly establish themselves. That cultural shift worked to re-vitalise the label as a living breathing thing, but we’ve been unable to find a whole lot of fresh talent out there recently.” She laughs a little, “Evidently they’re all in Europe and you guys appear to be finding them first.” She jokes before continuing, “Maybe we should be taking a few more chances, we’re possibly being a little too rigid in our scouting department.”

Brianna takes another sip of her coffee, placing the cup back down on a coaster as the mild late summer weather accentuated the beautiful countryside views of vast farmland, the sky starting to showcase an orange hue as the late afternoon began to make way to early evening. She gives a warm smile in Mark’s direction, as he gave her a compliment. There was an ease to his personality that she appreciated, he appeared both fascinating and fascinated, a rare trait in a person.

“Aww, thank you so much. You’re too kind.” She says before considering his question, “It felt like too good of an opportunity to pass up on, honestly. In Jadyn we have someone that has a lot of passion and ambition, whether you agree with his style or not is sort of irrelevant, hard work shines through all of that bluster and gesturing, at least that’s my own belief on that subject.” She says, trying her best to explain her thought process in the decision to launch a subsidiary, primarily run by one of her artists and a dedicated young team around them, “It gave us the opportunity for a couple of new less established artists to work under a different umbrella and really get a lot more of that one on one time, it’s a huge operation at Studio60 and Tric-Jam Records that I was conscious of avoiding having some of our freshest unproven talent lost in that machine.”
Offline Head South Records  
#15106 Posted : 01 October 2024 14:49:38(UTC)
Head South Records
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Mark could see the stark contrast between their two worlds. On one side, Brianna, inheriting an already-established empire and trying to breathe new life into it. On the other side, himself – starting from scratch with a few friends and a shared dream. The more she spoke, the more he realized that the issues she faced might come knocking on his door one day.

“You’re way too modest,” he said, with a grin. “I’d say it worked out pretty damn perfectly. Everyone knows your artists. And I’ve got to confess... don’t tell anyone in the industry this, but I have a guilty pleasure – I’ve been listening to Crescendo way more than I should. And, honestly, I had a bit of a secret crush on them... Nataya Kumar’s always been my favorite!” He laughed, shaking his head at the admission.

Mark tried to hide his confusion...

“And as for scouting,” Mark continued, grinning, “Stay away from Europe!” They both laughed. “Our scouting department’s... let’s say it’s a bit more low-tech. We’ve got three people, no heavy procedures. They find someone, we have a few chats, and then it’s up to our artistic director and Cerys to give the final thumbs up or down. Pretty simple, really. So far, it’s worked out, so we’re sticking with it.”

As Brianna explained her strategy behind launching RVV Records,Mark nodded.
“Yeah, makes sense...Keep the unproven talent close, but not too close to the flagship, right?” He then leaned forward with a mischievous smile. “Speaking of fresh artists... who’s your next big name?” He asked with mock seriousness.
Our Roster :
Cerys Nyland | Jack Dunn | Oona Clarke | Sigrún | Jugendstil | Voodoo Dolls | Mother of Tigers | Scream Team | Safiya Afolayan| Eireann Flannery | Harlow Reed | Hana Rahman
Offline C4AJoh  
#15107 Posted : 03 October 2024 01:17:40(UTC)
C4AJoh
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Brianna laughs a little as he calls her modest and admits his own crush on one of her artists, “Aww thank you, you’re too kind. I’m proud of what we’ve done so far, but with any sort of project you’re vision and ideas are often unmatched by the reality.” She lets out a chuckle at the mention of Mark’s appreciation of Crescendo. “There’s absolutely no such thing as a guilty pleasure. Especially when it comes to my wonderful girls. I adore them, they’re the sweetest people, absolutely no ego at all from any of them. I could put in a good word with Nataya for you, if you’d like?” she says with a playful smirk.

Brianna nodded a little as Mark joked about her signing European talent, “Message understood!” she says playfully, “I seriously think keeping things as minimal and simplistic within the scouting department is the best thing you can do. We have a lot of connections and contacts all over the globe and trying to find the diamond amongst the amount of talent that gets sent our way is almost an impossible task. We’ve got our team that goes and actively looks for talent but it’s definitely a department that we struggle with the most. Your guys’ hit rate for the artists you’ve signed is incredible, seriously something to be proud of.”

“I think taking a huge operation and breaking it down into more dedicated teams definitely benefits our artists.” She thinks about some of the ideas she has for the company as a whole, “There’s so much that I want to do, I’d love to take us into the film production world too at some point. But that’s way into the future.” She considers Mark’s request for hints on any new talent under her label(s), “I think Tahlia’s someone we’re all really excited to see begin to debut. And Claire Price is just such a talent, I think they could both go wherever they want to go in their careers.”
Offline Head South Records  
#15108 Posted : 03 October 2024 14:49:59(UTC)
Head South Records
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"Nataya... I could put in a good word for you if you want?” she teased, a playful smirk on her lips.

At that very moment, Mark’s usual calm and easygoing nature momentarily abandoned him. Brianna had no idea just how complicated the mental acrobatics happening in his head were. His brain went into overdrive, processing her offer with a checklist of questions:

- Is Nataya attractive? Oh, definitely.
- Do you feel attracted to her? Damn right!!!
- Do you have anything in common? Umm… probably not much.
- Are your lifestyles even remotely compatible? Doubt it, honestly.
- Is she the right girl for you, Mark? Err… I’m not sure.
- Then, for the love of God, say something!

He cleared his throat and, with a sheepish grin, said, “You know, sometimes it’s probably better not to date your idol, right?” He flashed her a smile. “But if she could send me a signed Crescendo vinyl, I’d be the happiest man in southern England!” He laughed.

Mark listened closely as Brianna laid out her plans, his eyebrows lifting slightly when she revealed her ambitions in the film industry. “Really?” he said, unable to hide his surprise. “That’s exciting! I had no idea you were venturing into movies.”

Mark leaned in, intrigued. “How far along are you with it? Is it just an idea, or are we talking about something concrete?”
Mark sat back, clearly impressed. “Wow, that’s big..."

Edited by user 03 October 2024 14:51:28(UTC)  | Reason: Not specified

Our Roster :
Cerys Nyland | Jack Dunn | Oona Clarke | Sigrún | Jugendstil | Voodoo Dolls | Mother of Tigers | Scream Team | Safiya Afolayan| Eireann Flannery | Harlow Reed | Hana Rahman
Offline C4AJoh  
#15109 Posted : 04 October 2024 03:48:10(UTC)
C4AJoh
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Brianna lets out a small chuckle as she noticed a slight discomfort from Mark, “Aww, I quite liked the idea of playing matchmaker for a second.” She says with a smile, “Oh, I’ll make sure to get a signed copy of their record for you. Maybe even sealed with a kiss.” She says playfully.

“I mean, it’s something we’re trying to figure out … but there’s lots of ideas that we throw around, some come to fruition and a lot aren’t exactly feasible.” She smiles politely, carefully considering his question about how far into the process they are with things. “It’s one of the plans that’s actually moving forward pretty well. We’ve met with a few distributors and creatives but these things are pretty volatile. One moment they’re all go and the next it’s almost dead in the water.”
She smiles a little at the thought, it was a passion of hers to truly expand the company beyond just the music industry. “I think we’ve found our guy to lead that department too which is super exciting!”
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